PROJECT GOALS
SCOPE OF WORK:
Branding, Website Design
VIBES:
Friendly, Bright, Playful
INDUSTRY:
Children’s Playground
Little Bee Indoor Playground is a new family-friendly space for kids to play and parents to be part of the community.
The goal for this logo was to invoke happy feelings with a childlike look and a natural color palette. The client wanted a mix of playful and modern with a bee incorporated into the logo.
The website was created using the new branding with a main goal of providing information and allowing parents to book reservations and plan parties.
THE LOGO PROCESS
CONCEPT #1
CONCEPT #2
During my creative process, I noticed that the wings of a bee could resemble the letter B, so that was the idea for concept #1. For the second idea, I wanted to include a slope that could resemble a slide or the path of the bee. The client loved concept #1, but wanted to see it with the color scheme from concept #2.
SECONDARY LOGO AND ICONS
CUSTOM WEBSITE DESIGN
This website included 4 pages, plus a contact form. I created custom illustrated icons and brand patterns for this website.