WHAT IS IT?

A creative studio specializing in branding, website design, and social media marketing.

Smiling woman with long brown hair in a white shirt and denim shorts standing barefoot on a wooden boardwalk near the beach with sand dunes and grasses in the background.

KYNDALL VAUGHAN

FOUNDER, CREATIVE DIRECTOR

Builder of brand-worlds. I studied advertising and public relations at UNC Chapel Hill’s Hussman School of Media and Journalism, where I learned the strategy side of things before making a career out of the creative one.

Now, I help businesses figure out how they should look, feel, and show up in the world, & then we make it all happen together.

  • I’ve spent the past four years helping founders and small businesses turn what’s in their heads into brands that finally feel like them. We find the idea, the feeling, or the tiny detail that makes a brand special, then build an entire world around it.

    My favorite part of the work I do is connecting with so many lovely business owners with similar interests and passions as mine. Many clients become (long distance) friends.

  • When I’m not working, I can usually be found watching whatever show everyone’s talking about (recs are always welcome), reading a book I was influenced to buy on BookTok, taking a Pilates class, grabbing drinks with friends, or hanging out with my Yorkie.

    Unfortunately, I do love making a good TikTok, keeping up with reality TV drama, and knowing entirely too much about people I’ve never met.

  • My home base is North Carolina, but I spend a lot of time on the South Carolina coast (hello, beach theme). That being said, I work with clients all over the world, and am happy to navigate time zone differences.

    Alexa, play Carolina Girls.

WHO IS IT FOR?

Primarily female-founders. Multiple industries. Generally top tier personalities.

KOBE

CBO - CHIEF BARKETING OFFICER

Kobe is the aforementioned Yorkie. He has final approval on all design projects, though his vote can usually be bought with treats or a Starbucks pup cup. He’s also been known to make the occasional cameo on social.

A small dog with brown fur and pointy ears lying on sandy beach in front of ocean waves with a clear sky.

WHEN IS THE RIGHT TIME?

When you’re ready to launch that passion of yours, or when you’ve outgrown that DIY situation you started with (no judgement).